KickStart Europe starts the year with most important trends: from Energy & Sustainability to European investments

KickStart Europe starts the year with most important trends: from Energy & Sustainability to European investments

Fourth edition goes digital and will take place on January 21st

With the turbulent year 2020 behind us, everyone is eagerly looking forward to 2021. The new year traditionally starts with the KickStart Europe Conference on January 21st. This year it will take place behind everyone’s screen at home. But with the same focus on Strategy and Networking: the digital edition will, just like last years’ edition, welcome visitors and speakers from all over Europe.

On January 21st, the cloud, connectivity and data center industry will meet many investors, developers, suppliers, designers, consultants, etc. This year the networking takes place via the digital platform, where visitors can speak to new and existing business partners. The program remains focused on the latest tech trends and investments in the digital infrastructure landscape to kickstart the year.

From Energy & Sustainability to Investment Trends in Europe

Penny Madsen-Jones, EMEA Data Center Research at CBRE, will talk about emerging European data center markets. The C-Level Data Center panel – featuring Jasper Lankhorst (Global Switch), Matt Pullen (CyrusOne), Eric Boonstra (Iron Mountain) and Alexandra Schless (NorthC), will reflect on these trends. In the afternoon, eight panel sessions will take place around two overarching themes. First Energy & Sustainability, which addresses the role of digitization in sustainable construction, the increasing regulatory burden and the developments surrounding sustainable design & operations. We also delve into Tech & Business trends such as OCP, Edge, Predictive Maintenance and investments in emerging data center markets in Europe.

For the full program, see

By the industry, for the industry

Stijn Grove, initiator of KickStart Europe: “KickStart Europe kicks off the European data center year. All relevant parties in the field of digital infrastructure are present and can speak to each other in person. In addition, the latest insights for the coming year are shared. With the ultimate goal of further sustaining growth of the European digital economy. ” Grove says. The event is organized by the industry, for the industry; supported by the European data center industry associations and 20+ event partners from the ecosystem. No less than 35 different industry leaders will take the digital stage to discuss current trends and challenges.

Registrations are open, go to for tickets!


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